Drive Toward a Cure, a not-for-profit that supports research
in Parkinson’s Disease within the car culture has announced a social
media-based “Summer Drive” contest to encourage enthusiasts to “get out and
drive.” The organization has partnered with Hagerty, and has offered discounts
on DriveShare to try out great classic cars.
Over 75 days of Summer 2020 – beginning the first day of summer, June 21, and with a winner to be announced on Labor Day – licensed motorists nationwide can appreciate drives near or far and enter to win prizes based on the mileage they drive while sharing their experiences on social media, all the while benefitting Parkinson’s Disease awareness, research and patient care.
Drive Toward a Cure founder Deb Pollack said, “During the past year alone, we’ve made some enormous strides. With a large donation to the Parkinson’s Foundation, we were able to support specific patient care needs and focus on six Parkinson’s ‘Centers of Excellence’ throughout the country. By aligning our events to areas within those regions, we can potentially provide even more funds and make a significant difference for challenged individuals.”
The first 100 registrants to enter at www.drivetowardacure.org/summer and create a public social media post on Facebook or Instagram featuring a photo of the car they have registered and the message “I’ve just joined the Summer @drivetowardacure in support of #ParkinsonsDisease! Will you join too? @Hagerty #getoutanddrive #letsdrivetogether” will receive a free Hagerty “Shift Happens” baseball cap and Drive Toward a Cure window cling.
Throughout the entire summer, Drive Toward a
Cure and Hagerty will be sharing new suggested driving routes weekly on
Hagerty’s Community pages and encouraging participants to share their own
driving routes and scenic drives within a dedicated forum. Weekly prizes
will be awarded to individuals selected from social media and community posts,
with overall program prizes to be announced on Labor Day.
Special prizes for most miles driven and most money raised
will be awarded after Labor Day when odometer readings and monetary
contributions are tallied. Top prizes include a certificate for four
Michelin tires, valued at $1,500; a $250 gift certificate for DriveShare by
Hagerty; and a $150 value ‘Steve McQueen’ gift basket from Hunziker Design
including t-shirts and Steve McQueen racing shoes.
Apparel gifts will be provided to entrants at various donation levels. Initial registration is $20 but larger donations are encouraged – with the ability to make one’s own donation, have individual or corporate sponsors for personal driving experiences, or to bring friends together safely for a group drive through each registrants’ individual fundraising page.
According to Doug Clark, vice president of publishing and
business development for Hagerty, the joy of driving builds bonds with people
on every level.
“No one would deny the memories we all retain from great
drives – whether youthful recollections for nostalgic cars or the roads we
envision on a crisp and clear summer day or night,” Clark said. “The
‘Summer Drive Toward a Cure’ program is an opportunity to get out safely and
just feel good, while doing some good for others too.”
Should an entrant wish to drive something other than their
own registered vehicle, they can find a collectible or special vehicle through
DriveShare by Hagerty. All rentals applying code DTAC2020 will receive a
10 percent discount, and DriveShare will donate their profits from the rental
to Drive Toward a Cure. Participants can sign up to rent cars
at www.driveshare.com .
Drive Toward a Cure is a 501(c)(3) non-profit
supporting beneficiaries including The
Michael J. Fox Foundation , The
Parkinson’s Institute and Clinical Center and the Parkinson’s Foundation . For
donations, sponsorship and event registration, visit the organization’s