FCA, Peugeot looks to the heavens for new name

Fiat Chrysler
Fiat Chrysler will preserve its American headquarters in Auburn Hills, Michigan, after the merger with Peugeot Group is last early in 2021 | FCA photograph

The merger of Fiat Chrysler Vehicles and the Peugeot group of carmakers moved one other step nearer with the announcement by the events that their new joint title will likely be Stellantis.

“Stellantis is rooted within the Latin verb ‘stello’ which means ‘to brighten with stars’,” the companions mentioned, including that the title “attracts inspiration from this new and bold alignment of storied automotive manufacturers and powerful firm cultures that in coming collectively are creating one of many new leaders within the subsequent period of mobility whereas on the similar time preserving all of the distinctive worth and the values of its constituent components.”

Nonetheless, the Stellantis umbrella will likely be used solely on the “Group” stage, as the company model, the companions mentioned, including {that a} new company brand will likely be unveiled later.

“The names and the logos of the Stellantis Group’s constituent manufacturers will stay unchanged.”

The automakers uniting beneath the Stellantis banner are Abarth, Alfa Romeo, Chrysler, Dodge, Fiat, Fiat Skilled, Jeep, Lancia, Ram and Maserati from FCA, in addition to the Mopar, Comau and Teskid components and manufacturing parts, and, from Groupe PSA, Peugeot, Citroën, DS, Opel and Vauxhall, in addition to Free2Move mobility companies.

The merger is predicted to be accomplished in early 2021.

Source link